Our English language campaigns are typically done by the Richards Group in Dallas, Texas. This 'Step It Up' back to school idea for a  'Music Video' like commercial came from our internal H-E-B 360 advertising team and was shot by The Richards Group.

The Richards Group - Creative/Account Service
Chris Smith - Richards Group Creative Director
Cory Basso - Group VP Marketing & Advertising
Chris Smith, Sugar Films - Director
Sugar Films - Production